The Honda Motor Company LTD. is a Japanese public multinational conglomerate manufacturer of automobiles, motorcycles, and power equipment.

Automobile

Influencer Marketing

Campaign Objective

The objective was to promote an online contest by Honda Amaze in order to increase the social presence of the brand and create a buzz about it

Strategy & Execution

Conducted a nation-wide contest for Honda Cars and successfully generated 1000+ contest entries.
Conducted Dance cover + Song cover activity for brand anthem. A number of dance & music influencers participated .
Featured those covers on in house properties to amplify reach.