CAMPAIGN OBJECTIVE

The objective of the campaign was to attract maximum visitors to the expo by creating a buzz about the event on social media and increase the brand awareness at the Expo.

Strategy & Execution

Our strategy was to create eye catching content and use special tools to boost the campaign’s reach

• Our team created and designed the entire concept of the campaign (posters, copywriting, trending hashtags etc.)
• Engaged users across all social verticals in an open conversation about their journey with Hyundai. #ExperienceHyundai was trending over all social media platforms.
• Used Online Reputation Management to provide better results.

Hyundai motors became the most talked about brand in the auto expo of 2016 due to its exemplary social presence and unique advertisement.#ExperienceHyundai

RESULTS

3 Million

Reach

2 Million

Engagement

1.5 Million

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